The Good Ones

Fort WayneKids PhotographyCommercial

Nov 5

Written By Andrew Hoffman

Screen Shot 2015-11-06 at 11.08.25 AM.png

Screen Shot 2015-11-06 at 11.08.33 AM.png

Screen Shot 2015-11-06 at 11.08.40 AM.png

The Good Ones - October 2015 - Fort Wayne

Matt Kelley and his team of creatives have infused little boys (and girls) clothing with some magic and rock and roll. The Good Ones is a clothing company for the boys who light fireworks in our souls. The Good Ones is far more than just some really cute and well made clothing. It's an entire story being told in an effort to connect to kids and parents for the sake of adventure, creativity, and play.

I had the privilege of playing photographer and having our kids as models along with some neighbor friends of ours for an upcoming release for some new shirt styles. The Goods Ones is based out of Matt's design agency, One Lucky Guitar, in an old brick building that is fantastic. We shot for an hour or so in the afternoon where the warm setting light came blasting through the west windows. All of the kids did great and the shoot went smooth.

This was my first time shooting a more commercial photo shoot, and I thought it went great. The "Nice Ladies," Olivia and Emma, were on top of it, encouraging to the kids, and new exactly what they wanted. Made for a quick and easy shoot.

The Good OnesOne Lucky GuitarKids clothingboys clothing

Andrew Hoffman

I believe that social innovation & the power of a healthy neighborhood can transform communities. I'm the husband of Michelle, father to Avery and the soon to be twin Hoffman Boys. We're the H-Train. We live in a historic neighborhood in South Central Fort Wayne. My day job is the Executive Director of NeighborLink Fort Wayne. Photography has quickly become my go to creative outlet that allows me to capture the moments of life that we hold onto dearly for my family and for others.

andrew-hoffman.com

The Good Ones

Fox Family

DESELM FAMILY